Autodesk Sues Google for Trademark Infringement Over 'Flow' AI Tool

Reference TimelineLast updated FEB 9
SUMMARY

Autodesk sued Google on February 6, 2026, for trademark infringement over Google's AI filmmaking tool named 'Flow'. Autodesk claims it has used the 'Flow' trademark since September 2022 and alleges Google knowingly infringed upon it, despite prior assurances not to commercialize a product with that name. Autodesk is seeking damages for consumer confusion and irreparable harm, while Google has not yet commented. The lawsuit highlights the growing competition and legal challenges in the AI-driven creative tools market.

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February 2026 5 developments

  1. Autodesk's lawsuit highlights the significant market capitalization difference between the two compa…

    Autodesk's lawsuit highlights the significant market capitalization difference between the two companies, with Autodesk valued at approximately $51 billion and Google's parent company, Alphabet, at roughly $3.9 trillion, underscoring Autodesk's concerns about Google's market power.

  2. Reports emerged detailing Autodesk's lawsuit against Google, with Autodesk claiming Google assured t…

    Reports emerged detailing Autodesk's lawsuit against Google, with Autodesk claiming Google assured them it would not commercialize a product named 'Flow' but later pursued international trademark registrations, including in Tonga, before launching its own 'Flow' AI tool.

January 2026 1 developments

October 2025 1 developments

June 2025 1 developments

  1. Google officially introduced its AI filmmaking tool, 'Flow', at Google I/O 2025, emphasizing its ability to create cinematic video clips from text prompts using advanced AI models.

    Google officially introduced its AI filmmaking tool, 'Flow', at Google I/O 2025, emphasizing its ability to create cinematic video clips from text prompts using advanced AI models.

May 2025 1 developments

September 2022 1 developments